Cupping with Purpose

At YIELD, we invite you to join our exclusive coffee cupping experience. It's more than just tasting; it's an opportunity to unravel the art and science behind specialty coffee.

The Benefits of Cupping for Your Coffee Program

Cupping is not just a ritual; it's a powerful tool that empowers your coffee program in numerous ways:

1. Understanding Flavor Profiles. Cupping helps your coffee program delve into the intricate flavor profiles of diverse origins and blends. This knowledge is the key to curating a coffee selection that resonates with the distinct preferences of your specific customer demographic.

2. Empowering Your Staff. Engaging in cupping sessions is a journey of empowerment for your coffee program staff. Your coordinators and baristas, armed with the ability to articulate the nuances of various coffees, become storytellers. This transformative knowledge enhances their capability to create a more immersive and educational experience for your guests.

3. Curating a Unique Coffee Selection. Through cupping, YIELD becomes your ally in identifying standout coffees that perfectly align with your program's goals and participant base. This collaboration results in a curated selection of offerings, elevating the overall coffee program and ensuring a memorable experience for every participant.

What to Anticipate

Hands-On Cupping: Roll up your sleeves and dive into the intricacies of coffee tasting. Guided by our expert team, you'll explore a variety of specialty coffees, discerning their unique flavors and profiles.

Insights from the Bean to the Cup: Learn about the meticulous care we invest in selecting high-quality beans and perfecting the roast profile.

Take Home Your Tasting Experience: As a token of our appreciation, leave with a curated selection of the coffees you've tasted – a distinctive blend of expertise, passion, and craftsmanship.

Team Bonding, Coffee-Style

Elevate team bonding by bringing your team for an extraordinary cupping outing at YIELD. We believe in the power of good times and great hangs. Strengthen your team bonds amidst the rich aromas and nuanced flavors of our freshly curated coffees.

Flexible Locations

Choose the setting that suits you best – whether at our roastery or the comfort of your location. We offer the flexibility to host cupping sessions at your convenience.

Ready to Savor the Experience? Schedule Your Session Today!

Embark on this extraordinary journey by contacting our Head Roaster, Young, at young@yieldcoffee.com. Immerse yourself in the world of YIELD, where specialty coffee meets passion, expertise, and an unwavering commitment to excellence.

Frequently Asked Questions

Q: What is coffee cupping?

A: Coffee cupping is a professional practice used to evaluate and analyze the aromas, flavors, and characteristics of coffee beans. It involves slurping, smelling, and tasting different coffees side by side to assess their unique qualities.

Q: Who is eligible to participate in YIELD's wholesale partner cupping program?

A: Our cupping program is designed for wholesale partners eager to deepen their understanding of coffee tasting. Due to the hands-on nature of the experience, we can accommodate up to 6 participants per session.

Q: How long does a cupping session last?

A: Our cupping sessions typically run for around 90 minutes, ensuring ample time for a comprehensive tasting experience and insightful discussions.

Q: How do I schedule a cupping session for my team?

A: To schedule your exclusive cupping session, simply reach out to our Head Roaster, Young, at young@yieldcoffee.com. Young will assist you in selecting a date that suits your team's schedule and provide all the necessary details for your visit.

Q: Is there a cost associated with the wholesale partner cupping program?

A: We offer this unique cupping experience as a complimentary benefit for our valued wholesale partners. Our goal is to strengthen our relationship and share the passion and craftsmanship that goes into every cup of YIELD coffee.

We can't wait to hang and share the world of YIELD coffee with you and your team!